Lowongan Kerja Growth Manager di PT. Anugerah Wijaya Raga

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4 tahun ago

Posisi: Growth Manager
Lokasi: Surabaya, Jawa Timur
Batas Melamar: 24 August 2021

Kualifikasi:

All majors are welcomed, preferably in Applied Mathematics, Marketing, Business or Computer Science
At least 3 years experience in Digital Marketing B2C SaaS on Tech Startup Company required
At least 3 years experience as Growth Manager or related with more than IDR 1 Billion Ads Spend per month on Facebook required
Expert managing online marketing programs with CPC, CPA, and CPM cost models on Google, Facebook, Instagram, and website
Have the ability of a T shaped marketer, and used to working with the AAARRR Pirate Funnel Framework
Possess in-depth knowledge of marketing funnel: TOFU, MOFU, and BOFU
Possess in-depth knowledge of organic acquisition, SEO, and CRO
Experience in split testing such as Facebook A/B testing
Fluent in both English and Bahasa Indonesia
Willing to be placed in West Surabaya

Deskripsi Pekerjaan:

Collaborating with Development team and Data Scientist for building strategic acquisition and retention marketing plans
Develop strategic acquisition and retention marketing plans to drive growth and maximize immediate and long-term ROI
Lead campaigns end-to-end from conception to defining objectives, execution, tracking, and reporting
Day-to-day management of online and offline campaigns across channels including (but not limited to): paid social, paid search, content, organic, referral, email, direct mail, podcasts, affiliate, and video
Continuously test and optimize new channels, audiences, bidding strategies, visual creative, and copy
Lead overall site conversion rate optimization and develop and optimize landing page strategy
Monitor, analyze, and ensure marketing initiatives are driving profitable acquisition use web analytics and business intelligence tools such as Google Analytics and internal dashboards to better understand our customers and exploit those insights in marketing campaigns
Think strategically, analytically, and creatively about new ways to reach customers and increase relevance
Oversee accounts on search platforms (e.g. Google Ads, Facebook Ads)

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